Eh?
You paid £18,800 and had a gross margin in of £700 at £19,500. By the time you allow for a bit of VAT (at the price point you’re selling at it won’t be long before you hit the threshold) and allowing a bit for advertising and small overheads you’ll nett £300-£500, on a £19k car. Even the vendor is making more than that. Ridiculous.
People aren’t going to buy a £19k Audi from a door stepper when they only have a couple of cars in stock, when they can go to the MD, get given a cup of expensive coffee and some smoke blown up their arse for a few hundred quid more.
Three weeks isn’t a long time. I said the same on another thread yesterday to someone panicking about having a car in stock for a couple of weeks and no enquiries.
I don’t know what books you’ve been reading or who’s advice you’ve been following but trying to sell £19k Audi’s from home on a part time basis, with a £700 gross margin in, is a waste of time. Your expectations of what you can sell at with your current set up are unrealistic.
To build yourself up, sell £5k cars and do 5-6 of them a month with a £1k gross margin in. You ought to be doing more margin really given your low overheads.