We offer a reservation fee service. £100 reserves the car for you until an agreed time/day. I confirm this to them in an email so that there's no confusion. In the 2 years i've been independent, I've refunded 3 reservation fee's as people have changed their mind/or some other BS excuse. No skin off my nose, and keeps people happy. We have had on several occasions, people not want to leave a reservation fee ( no problem, but don't shout at me if its gone ) and then just turn up and be disappointed that its sold, I did warn you, this is my job you know, to sell stuff!
I had one the other month, Customer 1 is constantly on the phone, email, text saying he wants a lovley Silver Coupe we have, and i'll have a reservation fee later in the day. Sends me £1 to make sure his bank will send the transfer over.... then I get an existing customer ( Customer 2 ) come in with his partner on handover and he decides to buy said Lovely coupe... SOLD. The customer 1 then emails saying i'm going to send the reservation fee..... oops, sorry mate, its gone. He went mental, proper winging and moaning to me about customer service etc... I sent him back his £1 and apologised, but until we have £100 in the bank, its still for sale. ANYWAY.... I then smash the rear bumper on the car as I was rushing about so i send him a picture of it to say, hey guess what, I pranged this car so guess you can have a laugh at me.. He saw the funny side and apologised for being a duche bag. I said i'd look for another one for him. Fast forward 3 weeks, Mr 2nd customer calls me and says, i've seen another Lovely Coupe Cooper S on your website that I love, will you have this one back in PX... Yes sir I will, I call customer 1 and deal him on the customer 2's px ( the original Lovely coupe ) for the same price as before even though it was an extra owner and make a tidy sum on both deals too. Happy days. THEN 3 weeks ago, customer 2 comes in on spec and buys my oldest car in stock and px's his beauty of a Cooper S Coupe that I sold within 24 hrs..... Love Mr Customer 2!! - in fact I might give him a bell......