Max Branning

Facebook Advertising

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Facebook has a number of algorithms which were introduced a few years ago. It will take a while to learn the ins and out of it all but when you have mastered it, it can be a goldmine.  Lots of people focus just on the amount of page likes. Some dealers have 50k likes and some have 500, the one with 500 likes may be getting more engagement and traffic than the page with 50k likes.  Facebook will only show new posts to people who have engaged with one of your posts within a certain amount of time.  You have to entertain and encourage engagement from all of your followers or the posts you want them to see (your cars) won't even show up on their newsfeed.  We often post videos and funny clips of things not even related to the cars we are selling. (we even boost these sometimes to people who like the page)

Post regularly but do not spam people with lots of boring posts as people will soon get bored. Do targeted boosts to help attract new followers but also do regularly boosts to people who already like the page as they will most likely already be your target market. They should be anyway.

Our Facebook page if you want to take a look,  www.facebook.com/blakedowncarcompanyltd

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As a bit of a divert, why not try other paid ad campaigns. If you are struggling with FB ads and they don't seem to be going anywhere, there is mostly likely a chink in your armour here. My advice to you is either seek a professional marketing consultant to give it a once over and see what they would suggest, or more to my liking, try a different medium. PPC ads on google can still be targeted to your location and so are locally relevant, plus you do not have to rely so heavily on posting to a platform that is full of people not looking for your service. 

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On 14/09/2017 at 3:34 PM, BCC said:

Facebook has a number of algorithms which were introduced a few years ago. It will take a while to learn the ins and out of it all but when you have mastered it, it can be a goldmine.  Lots of people focus just on the amount of page likes. Some dealers have 50k likes and some have 500, the one with 500 likes may be getting more engagement and traffic than the page with 50k likes.  Facebook will only show new posts to people who have engaged with one of your posts within a certain amount of time.  You have to entertain and encourage engagement from all of your followers or the posts you want them to see (your cars) won't even show up on their newsfeed.  We often post videos and funny clips of things not even related to the cars we are selling. (we even boost these sometimes to people who like the page)

Post regularly but do not spam people with lots of boring posts as people will soon get bored. Do targeted boosts to help attract new followers but also do regularly boosts to people who already like the page as they will most likely already be your target market. They should be anyway.

Our Facebook page if you want to take a look,  www.facebook.com/blakedowncarcompanyltd

Love your FB setup may i ask how you built up your followers so well?

 

also, we would like to specialise in sports performance but wondered where to start exploring in terms of finding a good supply for this type of stock over run of the mill type cars?

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On 4/12/2016 at 12:35 PM, SC Derby said:

When it comes to Facebook sponsored posts, whats to stop you doing one sponsored post of say £20 for your 5 cars that are due in (other than you may not have great pictures), that way you are creating nice early interest and are advertising 5 cars for the price of one?

That's what I usually do and it works as a charm.

________________________________________________

Alexandra from Blue Dot Marketing

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On ‎10‎/‎17‎/‎2019 at 8:10 AM, Collen said:

i have popular facebook motors advertising page on facebook and i really want to boost my facebook page about the dealer that was the point i thinking i must be need PPC Expert to boost my facebook page.

Any suggestion?

try using the word facebook more, that might do the trick.

  • Haha 2

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On 10/17/2019 at 8:10 AM, Collen said:

i have popular facebook motors advertising page on facebook and i really want to boost my facebook page about the dealer that was the point i thinking i must be need PPC Expert to boost my facebook page.

Any suggestion?

You lost me at the facebook part

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13 hours ago, Dan W said:

try using the word facebook more, that might do the trick.

:lol:

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Post a picture of your wang and then friend request a load of kids. You’ll get a great reaction.

  • Haha 1

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Facebook ads is great if you target the right demographics, for example you don't want to target 65+ if you’re selling a Subaru Impreza lol. Unless your targeting ASBO grandads (think there’s about 10 in the country?).

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On 10/18/2019 at 4:59 PM, Dan W said:

try using the word facebook more, that might do the trick.

LOL - ROFL 

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