do you know how much each car costs you per day? I'm not blessed with loads of space but can comfortably get around 35 cars on, at a push 40 but that's a squeeze. I catn physically hold any more so need to sell quickly but not at the cost of a decent margin. On my sales side I've got 2 full time sales people/1 part time/valeter/part time admin/book keeper/ all their wages and the rent/gas/electric ect. then on top of that the cost of advertising, all comes out of the profit (sorry I know its obvious and don't mean to sound preachy) I try and make between £800 and £1200 GPU. As Matt C said earlier I try to get the max out of the car in first week, after 1 week if no enquiries, like everyone else, fresh pictures, description blah blah, then start to reduce by small amounts until I see it getting enquiries. I roughly worked out that each car costs me £10 a day, at 4 months that's £1200 so I move it on and replace it with something I think I can sell quicker before it starts to cost me. it works for me and luckily the service side of the business keeps me busy so could sit on cars longer if I wanted to but I don't carry dead wood. has anyone else worked out what their daily cost is? apologies don't mean to sound like Im teaching my grandmother to suck eggs