Leaderboard

Where do I sign?

GG maybe I should have phased it different, I'm happy for people to rant and rave on forums it's part of makes them fun, the point I was trying to make was that we all have the power to chose who we advertise with, to moan about AT but to carry on using them with giving them a bit of credit seems a little hypocritical as they must still be offering a value to a business ('return on investment' I think is the phase accountants use). I enjoy hearing about people who drop AT and it works for them as its interesting to compare what work for one site but not another. It's always dangerous to look back at how much things cost a few years ago because times change, I can remember paying £5 I think for a lady to come out and photograph a car and take the advert for that weeks AT on a Monday for an advert that appeared in Friday's magazine, then paying £1200 for a tiny advert in Yellow Pages. We now live in a instant world where the car advert is live within hours if not minutes and Yellow Pages are no more. Which advertising platform would we rather have in today's world??? I think one of big issues AT has at present is that it has so much 'Data' thats its trying to find a way of selling it back to us, the problem is that they don't have all the data so what they are trying to sell is flawed at present. Will this become their undoing in the end?