dan sellen 15 Posted October 11, 2013 Surely there's going to be someone stopping the stranglehold auto trader have over the car dealers? Share this post Link to post Share on other sites
StephenJury 8 Posted October 14, 2013 Dan, worth reading this release from motors.co.uk and Manheim http://media.motors.co.uk/manheim-advertising-investment/ Share this post Link to post Share on other sites
Philip Raby 7 Posted October 16, 2013 All that investment and they've not felt a need to issue another press release since July... Share this post Link to post Share on other sites
StephenJury 8 Posted October 16, 2013 Been a bit busy Philip Share this post Link to post Share on other sites
StephenJury 8 Posted October 16, 2013 Been a bit busy Philip Here's a press release from yesterday http://www.campaignlive.co.uk/news/1216257/motorscouk-picks-brave-mnc-pitch/ Share this post Link to post Share on other sites
dan sellen 15 Posted October 16, 2013 Hope it's all done soon. Share this post Link to post Share on other sites
Guest Posted October 22, 2013 Motors.co.uk really seem to be making a concerted push at Auto Trader. They had advertising on the electronic hoardings at a recent England game at Wembley. Share this post Link to post Share on other sites
StephenJury 8 Posted October 22, 2013 More news today featured on Car Dealer today on this http://cardealermagazine.co.uk/publish/motors-co-uk-ploughs-on-with-making-brand-a-household-name/77093 Share this post Link to post Share on other sites
Gavin@Rousdon 137 Posted October 25, 2013 Why the thrist for Autotrader to be challeneged? Yes it is expensive but it works. As soon as other companies come in and grab a slice of the market they will start charging a premium too. Are independent dealers going to risk stop use Autotrader and miss out on all the traffic it creates therefore risking sales? Autotrader aren't going to drop their prices anytime soon, other companies aren't going to be able to produce the number of leads that Autotrader does anytime soon. We soon will get to the stage that we were 12-13 years ago when websites and internet searches became the normal for the motor trade and dealers were paying for packages with sites like V-Cars, Telegraph Motoring (and many others) which just weren't worth the money. For all the promises companies like Motors.co.uk make unless their prices are a fraction of what Autotrader charge its not going to be cost effective. Share this post Link to post Share on other sites
Andy Entwistle 96 Posted October 28, 2013 But surely competition in any market is important for the customer - which in this instance is you? Share this post Link to post Share on other sites
