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GreenGiant

Ranty Friday 20 March

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Yesterday morning, I was all ready with a high blood-pressure rant that I was going to share with all you good people today. I had it prepared, spleen beautifully vented, grammar and spelling checked and all ready to upload.

 

Then I saw a number. And everything changed.

 

What number? A very big number.

 

2.35 Billion, to be precise.

 

This, apparently, is the Market Value of the all-conquering, uncaring, money-grabbing behemoth that is Auto Trader Group.

 

OMG. Has the world (or more specifically, the City) gone stark raving mental? £2.35 a share? I wouldn’t give you £2.35 for the whole shebang.

It’s incredible. They have no tangible product, little or no assets and an ever-dwindling customer base. Admittedly, a 57% profit margin looks good on paper (whilst we’re scratching around for 2 or 3%...), but that is all that it is – on paper.

 

So, 6 weeks on from my original diatribe, my rant this week has now become:

 

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Earnings of £136.1million on revenues of £237.7million

Quote:

Auto Trader holds a virtually unassailable position in the digital automotive marketplace, which analysts say through which there remains numerous avenues to squeeze more profits from the user base. 

 

Shall I just bend over and shut my eyes?

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