LINGsCARS

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Posts posted by LINGsCARS

  1. Posted · Edited by LINGsCARS

    Well to me used cars are very hard. New cars are very easy, I'm selling peas from a pod.

    I struggle to see how used cars (where every car is different with so many variables) can be sold efficiently.

    That's why I prefer new cars, they are apples and apples. I can bang the same good deal out multiple times like a machine gun. :)

    For instance, I did about 30 e-Golfs in the same batch as the one in the film above (not all from Listers as I spread my risk)

    - Ling

  2. Posted · Edited by LINGsCARS

    A lot of that is wrong, halfpenny, I think the message from "Gaz" above proves I am not out of the equation after delivery. i build a real friendship with most customers. I'm their first port of call for any help. 

    Of course I'm selling, the customer talks to me and orders the car from me. A lot of people don't test-drive these days, they choose a car like a fridge. Do you "test drive" a fridge? 

    There are no bad cars these days, my customers tend to want "a good deal", we ping pong some cars and they say "yeah, I'll have that one". they only have the cars for 1-3 years, after all.

    My communications are MASSIVE. :)

    Here's an example, Steve, who had an e-golf. Look at the delivery from Listers :)  Listen to how much I saved him over his local dealer. he did test drive at his local dealer, so that vindicates you a bit. He says the handover is "head and shoulders" above Tesla.

     

     

  3. Posted

    13 minutes ago, Halfpenny said:

    Its one thing to sell new cars online but used cars are a whole different world of pain. You open yourself up to distance selling regs for one thing. I know there are people doing it, but its not for me.

    Distance selling regs apply to me, too. Occasionally, some asshole returns a car... little can be done about it. Cooling off waivers are fine, but frankly the customer will always win.

    But again, this is why the customer relationship needs to be about more than the car. I really engage with customers. An example is this customer who "works" in Afghan, and "lives" in Liverpool. Had an Evokki and a GLA Merc. Here's a message from him over the weekend. These customers are friends, not just customers. I was suggesting a payment holiday for his contract. he sent me a pic, too. You must say: AMAZING.

    How will this customer "Gary" EVER EVER hand a car back to me?

    Hi. Ling , hope you your family and staff are all good , I'm currently still in Afghanistan and ok ...I have no return date yet , we are taking shelter in our camp base and adhere to the social distancing and rules of engagement...still on mission ...all my dogs (k9 military) are confined to cages and only go out for a few hours a day ...my family remain in their Liverpool lockdown jail ..and cannot go out stealing things meanwhile my Mercedes stays on the drive crying for my return ...lol all the mileage will be ok ...ha take care stay safe ...my payments will carry on as I am still ok financially at the moment as I get paid a bonus per body bag, hah. thank you for the updates ....Gaz

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  5. Posted

    Ford are always tight as hell.

    A paramedic customer (Andy, who is had a new Focus from me) noticed last month (March) that Ford had changed policy on Breakdown Cover for its new Ford cars.

    Ford had scrapped it completely for cars on Ford Lease documents, unless the customer took an overpriced IMHO full maintenance contract.

    Well, I made swift contact with my pal EDMUND (the President of the AA) and just 2-days later, Ford UK magically make the change to their penny-pinching policy. (Except for Motability customers, they still have to get out of their frukin' wheelchairs and PUUUSSSSH!)

    It's nice to have friends like this, and the customer ANDY (and many others) is REALLY pleased.

    Glad Ford saw sense. And EDMUND deserves his OBE 1f642.png

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  6. Posted

    How to tee a customer up for delivery with pre-loaded goodwill:

    I send one of these before every new car, Picanto or Range Rover.

    My point is, don't make it all about the car! Customer interaction goodwill is key. Buy goodwill. It's massive.

    See a bigger PDF here https://www.lingscars.com/images/lingo/safety/safety-card.pdf

    safety-card.jpg

    I even send them a movie, you can play it from my server, here: 

    https://www.lingscars.com/images/facebook/safety.mp4

    (Can't put it on YT as the Lady Gaga music is copyright)

     

     

    7 minutes ago, TangoVictor32 said:

    Your analogies are a mile off lol. Cars have more parts than fridges and sweaters lol. So more can go wrong. 

    Also are you looking to do sales? 

    You mention you're Chinese. My concern is, I have read there has been a lot of racist attacks on Chinese because the narrow minded of the UK blame the Chinese for the virus. 

    So if you're looking to do a sale or two be very careful... 

    I haven't come across ANY racism, apart from this:

    Clearly this small-minded stupid person doesn't know what he/she is talking about.

    The ignorance is massive, the prejudice is juvenile xenophobia.

    It's very sad that these people exist in the UK.

     

    . 

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  7. Posted

    8 minutes ago, Casper said:

    Yes agree with that was just making an example that surely a brand new lease or purchased car has less for a customer to pick fault with than a used one   

    99% of customers are reasonable, also bear in mind I tee them up to be reasonable for the delivery. 

    This is car-as-consumer good, a new car but it's like a fridge.

    Small cosmetics tend to get bought out (eg a case of wine for a chip on the bonnet is usually fine). It's a lease car, who cares? If there are driving issues (rare), take it to the nearest franchised dealer for warranty work, easy.

    My customers are REALLY happy. They know they are getting a (cheap) new car deal - I tell them "I'm Chinese not Catholic, I can't do miracles"

  8. Posted

    Casper:

    ***TOP OF THE COPS*** (from last year)

    I had a lovely surprising phone call today from Winton Keenan, Chief Constable of Northumbria Police. He's "DA MAN". Winton was saying thanks for the help I gave his officer PC Christian Storey (who went well above and beyond his duty) amassing the pages and pages of evidence against the "Nigerian" car fraud scammer. We agreed it would be a result if we nailed this fraudster.

    How great to have the Chief Constable on the phone... he took me by surprise!

    I sent Winton a LINGsCARS WAH! mug, with my own mug on the side, he looks pretty pleased with it!

    I'm also dropping a full box of WAH! mugs to Whickham police station, for the canteen. Thanks to PC Chris Storey for all his efforts.

     

    keenan.jpg

  9. Posted

    3 minutes ago, Casper said:

    Ling an idea not a sales marketing idea as such but what about a merchandise store selling mugs caps t shirts hoodies  keyrings pens that kind of thing as i know your brand is well known and think people would buy them like a lot of youtubers etc do .. 

    enjoyed your dragons den pitch at the time by the way . 

    Ta. I give that shite away for free. My mugs are famous... many famous people have my mugs. I think we've been down that track before. heh

    I also do badges.. and t-shirts. Apologies in advance for the under 13's and over 85's.

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  10. Posted · Edited by LINGsCARS

     

    1 hour ago, James Baggott said:

    What we know so far is in that article I wrote yesterday. We don't know if online sales will be the release for dealers to get back to work - but it certainly has been in the States.

    Or was it something else definitive needed? Let me know

    I think Ford of Britain boss Andy Barratt's comments in today's Car Dealer Live were interesting on this - he said when it comes to car sales lockdown should mean lockdown

    Read it here https://cardealermagazine.co.uk/publish/ford-boss-lockdown-means-lockdown-no-one/189914

    Next relaunched their website today, and the demand was so heavy it crashed. The people in this thread dissecting why car sales are not possible need a slap with a wet fish. (metaphorically). I've just taken an order for a Golf Mk7 and (Ford of Britain boss Andy Barratt will b pleased) a Ford Focus Hatchback 1.5 EcoBlue ST-Line (120bhp)... there *IS* demand out there.

    MetCars might have it right: Adapt or die

    But the key is engaging with customers online as plain jane adverts won't cut it.

  11. Posted · Edited by LINGsCARS

    1 hour ago, James Baggott said:

    @LINGsCARS - this currently looks like you're sharing an advert, which goes against what we allow in the forum. If, as I suspect, you're trying to share your ideas on how you do marketing with others here, perhaps you could give the above some context? It would help explain the post to others. Thanks 

    James, the context is: This is an old advert (not current at all) created by me. It's a 4 sec YT clip FFS. I'm obviously not selling Golf Rs to forum users. In the current climate I'm sharing attention grabbing ideas, in the hope I'll get some ideas, back. That "KELLETTS" movie someone shared the other day was put to good use, thanks to whoever.

    I got on BBC Have I Got News For You over the weekend. For zero £££. You can't buy that 30 secs if you wanted to, and if you could, it would cost £25,000 minimum. I'm looking for ideas to use, I thought someone might post a "touche" and I could steal it?  I'm offering ideas for free, however, it seems the forum is just full of people who think anything out of the ordinary = BAD and anything entertaining = UNPROFESSIONAL. They just post moans and groans.

    Without £10,000 a month to throw at the Autotrader, the cupboard is bare for any marketing ideas from these other contributors on the forum. My bad.

    What's up with everyone? How miserable can everyone be? It's as if everyone has given in. All the discussion is whinging and moaning. Doesn't anyone else like free marketing for cars? I'd dispute most people on here are car dealers at all, a lot sound like whingy old salesmen from the 90s.

     

    - Ling

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  13. Posted · Edited by LINGsCARS

    Online sales are entirely possible. My customers (mainly) sign finance docs online.

    Often my new cars never physically hit a dealership. they are delivered by logistic companies to a home address, from a compound. For instance Citroens are PDId and delivered by GEFCO direct to home addresses from Sandtoft and Sheerness etc. No need for a franchised dealership, even the fleet people I deal with are at a remote location (and from home, at the mo).

    Why are most dealers making it so difficult to keep their businesses going? Some seem frightened to even answer an email. BOOOOOO!

    Here is an encouraging email from an enterprising PREMIUM BRAND dealer explaining deliveries are ON. Thunderbirds are Go!

    I don't want any weak-willy replies to this post. Keep your pathetic "can't do" attitudes to yourselves. ta.

     

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  16. Posted · Edited by LINGsCARS

    1 hour ago, Halfpenny said:

    I agree its not convenient but when I buy anything online or enter into any kind of electronically-mediated contract I ALWAYS take screenshots because I don't trust the other party not to change quote details at their end or for the site to crash etc.

    It doesn't have to be like that.

    On my own website, I give customers a fully transcribed conversation with nothing ever changed or deleted. Every single word and discussion is saved and available to both parties, so customers can read it ALL any time they want. No one else in the UK does that. I convert car quotes into PDF so they are static info (not dynamic info that can be changed or altered). I show car pricing from different suppliers (anonymised) together, so customers can see the alternatives, clearly. I show different brands together so customers can compare across brands. Easy comparisons are what give the customers the confidence to make choices and decisions.

    This stuff that treats customers like adults, not idiots... is so easy to do. If you want to.

    It's completely because Hyundai management have sat round a boardroom table and asked themselves: "how can we PREVENT customers seeing competing dealer pricing on our cars?" that they have come up with this "solution". It really stinks IMHO. 

    The real shame is that it stops the internet selling of their cars (which is what they reckon they want to achieve when they say "our customers are able to find all the information they could possibly need from the safety of their own homes.") But then they prevent it.

  19. Posted · Edited by LINGsCARS

    *** HYUNDAI UK CLICK TO BUY PREVENTS PRICE COMPETITION ***
     
    It's one thing to trumpet "Hyundai Motor UK has updated its digital car-buying service Click to Buy as part of the company's response to the Covid-19 lockdown."
     
    Ashley Andrew, managing director of Hyundai Motor UK, said: "Our decision to focus on Click to Buy comes at a time when our retailers and our customers need more flexibility than ever. Even with their doors closed, retailers are still able to find introductions to new customers, and our customers are able to find all the information they could possibly need from the safety of their own homes."
     
    But it's quite another thing to put it into practice.They are very afraid of allowing proper price comparisons for their customers.
     
    Hyundai are still terrified of upsetting any of their dealers, so they make it almost impossible for customers to compare any dealer pricing.
     
    Hyundai say: "our dealers can price their own cars locally - simply click the view more cars button when you're presented with your initial results."
     
    But, they make it hard for customers to compare that pricing by demanding: "We ask that you open an account to view local prices so you can save your quote from your chosen dealer."
     
    ***YOU CAN'T COMPARE THESE LOCAL HYUNDAI DEALER PRICES***
     
    Customers are prevented from seeing competing dealer pricing, back to back. Hyundai say: "Click to Buy will only allow you to see pricing from one dealer at a time. If you would like to change dealers, to check their price ...any existing quotes will be deleted."
     
    DELETED! - Wow!
     
    Hyundai even have an FAQ that answers the customer anticipated question: "I changed my dealer and my quotes have been deleted?"
     
    ====
     
    This kind of backward thinking over open price comparisons is one reason why this service will fail. Customers need good information to make decisions, and an important part of that information is to be able to rationalise a buying decision by comparing prices over various supplying dealers. How else to make a confident buying decision? Otherwise, a customer is using blind faith to guess they are getting the best price offer. Therefore, they WON'T **CLICK to BUY!**
     
    It's one thing, and bad enough, to allow just one Hyundai dealer's prices to be visible at one time... but to actively DELETE quotes saved from a particular Hyundai dealer, just because a customer has the temerity to want to view the prices at another particular Hyundai dealer ...is terrible.
     
    It borders on price-fixing in the way it discourages viewing price competition between dealers. It's certainly designed to suppress any price competition.
     
    Treating customers like this... stinks.
     
    When the MD of Hyundai UK says: "our customers are able to find all the information they could possibly need from the safety of their own homes.", he's wrong.
     
    It should read " Hyundai PREVENT customers being able to find all the information they could possibly need from the safety of their own homes, by deleting quote information if they choose to shop around for better prices."
     
    Hyundai deliberately make things difficult by preventing customers finding the best prices.
     
    This is NOT how to make a digital buying service successful, Hyundai.

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  20. Posted

    3 minutes ago, Rory RSC said:

    Plus the general population are pretty thick a lot of the time.

    You are hitting the nail on the head, there.

    These idiots are in every country though... not just the UK. How anyone's country of birth affects anything is nonsense..., unless they are unreformed holocaust deniers, or Japanese Imperialists or right wing neo-nazis or left wing socialist nutters, or Tommy Robinson types making the claims. 

  21. Posted

    David Horgan, you still haven't said where you are, where this town is where the locals are turning on the Chinese takeaway? The Chinese people there are probably from Hong Kong by heritage, and probably have never set foot in China. It'll be the slanty eyes that are kicking the locals off, eh?

    I guess the locals are binning all their kitchen appliances, their lawnmower, their lightbulbs, their Tv and media centres, their computers, laptops and monitors, their electric toothbrushes and their mobile phones, as well as all the remote controls, their fridge, dishwasher, a lot of their clothes, their spectacles, their calculator, their camera, etc etc and most of the rest of the contents of their houses..

    These people are going to have very simple frugal, xenophobic lives, soon.

     

    Nice to know you've decided on the "blame". It's a shame everyone else doesn't have such fantastic worldwide access to evidence and facts, like you do. Your wisdom and knowledge is amazing.

  25. Posted

    19 hours ago, David Horgan said:

    Thats a scary report of China Ling 

    I know your Chinese by birth and I have no personal reason to dislike Chinese people , so this is not a shot at being nasty . 

    BUT with just what you have told us here about the way the Communist Government go about control of people , it really make me wonder if the west has any business dealing with them at all . World feeling is changing as more info comes out about how China conducts its self  , more negative  information will only be greeted with negative reaction , and when the lies come out the Shit will hit the fan big time . I know they make most of the products the world uses because of cheap labour and business won't want to stop dealing with them least because of profit margins , but if the end buyers say NO with their wallets it could change the way the world trades 

    The fact that China is telling lies will eventually be heard by all wont it and that will affect millions of peoples thoughts 

    Some bad feelings are building with people down here at a very local level , even boycotting Chinese restaurants is being spoke of when reopening finally takes place .  According to to road I live on people wont use the local Chinese Restaurant any more when it opens again , Shame because they are a nice family , but feelings run deep in times like these . Took years for a whole generation to buy German and japanese after the war war 2 so its not a new feeling . My Three uncles never bought a Jap or German car because of what they saw . 

    no doubt the Chinese authorities have covered this up .man made or animal made it was let out by China  , I think they may well be made to pay for that somehow . 

    Hope your family are ok back home Ling , best wishes to them all , sad times all for the wrong reasons eh , 

     

     

    My family are fine. 

    Where on earth are you talking about David Horgan? Where are those people boycotting Chinese restaurants? Where is your "local level"? Which town? I wouldn't worry about those stupid people, you find them everywhere.

    I don't believe that at anti-Chinese stuff at all.

    Nor do I believe the Chinese Government have covered anything up, just that they are misrepresenting the pandemic death figures. You'll be blaming 5G next.

    China is China, not much anyone can do to change it. Good and bad like any country. 

    - Ling