Leaderboard

I'm not a huge fan of the Lewis advert, however, i guess the fact it gets people talking and the name thrown around is the clever bit. I'm sure you've all been asked if you have seen the Lewis advert, or the Coke advert.. However, if the reported figure of £1m to create the Lewis ad is correct, that’s a fair old spend on advertising Can't say ive seen a "vehicle retail" advert that has particular caught my attention.. Apart from motorpoint or available car (I can’t remember which). This got my attention for all the wrong reasons. I do think the manufactures have got more cleaver with their advertising, and many now hardly show the vehicles in question. Dacia & SsangYongs recent adverts i felt were fairly clever in the fact they were to the point.. no frills.. no fancy graphics or beautiful scenic drives with attractive “perfect†families.. "Here’s the car.. Here’s the price" SsangYongs first advert for the Korando, didn't even feature the vehicle. To me, a consumer.. Big fancy adverts = Expensive... Expensive advertising = "am I paying too much"