Gary Williams

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Posts posted by Gary Williams

  2. Posted

    I work with over 300 independent used car dealers in the South and stock turn varies. 8 x per year would be considered the industry average. Depending on margins I’ve seen higher and lower ratios but 24 x per year is unbelievable.

  3. Posted

    On 4/10/2016 at 11:01 PM, basildon car sales said:

    Hi everyone I'm really stuck don't know what to do. Business is really quite been like this for a month but don't know what more to do we stock typically 4o german cars as thats all we deal in. But the phone is not ringing at all and I'm getting really worried.

    i brought 9 cars from the bmws sale in nottingham baca in mid febaury over 100k worth of cars not even a single call on anyway getting really worried now. also brought some mercy around the same time but still no calls i see few supermarkets cheaper then me but as I'm in deep essex i don't think it will matter to much but just for the record they are 

    BIG MOTORING WORLD

    CAR GIANT 

    but i advertise on eBay,auto trader,motors and I'm really getting worried about this stock i brought etc. what am i doing wrong ???

    if someone can take the time out to please look at my site or search our cars on auto trader from a fellow trader to trader it will help a lot.

    many thanks in advance.

    www.basildoncarsales.co.uk

    basildon car sales

    ss14 3au

    01268 2800 40

    kind regards 

    I've passed your pitch many times and you have some great cars and the Basildon Car Sales brand stands out. You say 'the phone is not ringing' but have you done an audit of search traffic to your website? How much traffic does Google send to your website? Is there a correlation between the drop in phone calls and search traffic to your website? If you're getting healthy search traffic to your website but no calls it would suggest there's a problem with the website. Developing an audience on Facebook would be a idea, but that's a medium/long term strategy. 

    Small point, but there is a typo on your website home page Lender!

    Cheers.
    Gary. 

  4. Posted

    36 minutes ago, Rory RSC said:

    Yes just had a very busy period and my webstats were the highest I have ever seen them. 

    That's great, thanks for sharing. Does organic search traffic from Google rank higher than Referral/Paid search traffic?

  5. Posted

    Guys, hope you don't mind me jumping in on this topic. I'm not a dealer, but a supplier to the industry. I visit many dealers across the south and the feedback I'm getting is trade has gone quite. Besides number of units sold does anyone track/measure traffic to their websites using Google Analytics or WebMaster? Is there a correlation between the amount of organic (keyword/phrases) search traffic and sales? Do referrals/paid (AutoTrader, eBay) search generate the more traffic?

    Here's to a busy June!